ALDI Australia Stops Plans to Sell Green Action Flushable Wipes after Customer Concerns

ALDI was scheduled to offer Green Action Flushable Bathroom Cleaning Wipes this week as a special buy.  Its promotion sparked outraged feedback on ALDI Australia’s Facebook page where customers posted comments imploring others not to buy the wipes as they are not flushable.  The Australian Competition & Consumer Commission (ACCC) also expressed their concern to ALDI.  The ACCC is already pursuing alleged misleading flushable claims in federal court against Pental and Kimberly-Clark Australia Pty Ltd.   While ALDI is standing by the flushable label as the product has passed INDA/EDANA flushability and biodegradability tests, they are bowing to social pressure to not sell the product. 
 
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